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Challenge

 

Showcase Symbicort as a leading medicine to ease living with lung/breathing related problems, such as COPD.

 

Symbicort Logo

Solution

 

Doing lives simplest tasks such as climbing stairs, going for a walk to a near by park can result in a painful breathing experience for many suffering from COPD.  This distances them from their family and friends as they are unable to perform any tensing task.

 

This ad will focus on how to enjoy live's evey little moment and share memories with loved ones. The idea is to exhibit the quick refief that Symbicort provides, so that people may lead their regular lives. Blowing bubbles in this case may seem like a normal thing but due to breathing difficulties many patients feel intense pain taking any sort of a deep breath. 

All works © Tania Makroo Copyright 2016 - Do not reproduce without the expressed written consent of Tania Makroo

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